If you have a business website, and have been trying without hope to optimize your site, then your probably only thinking about keyword research, forum participation and building a link list. Most people do not really focus on the actual website itself. In reality, your website design or redesign is the most important part of SEO. It isn't that your site should just be visually appealing to site visitors. It should be appealing to the search engines as well.
Designing a website or redesigning a site that attracts visitors will help improve your rankings as well as make it easier for you to get conversions. Which is ultimately your end goal. It is important to note that there are many tools and techniques that we sometimes use when designing sites that are generally ignored by the spiders. Using graphics with embedded text and Flash may look great to us, but the search engines don't recognize them. Due to this, it is very important to redesign your site so as to include a lot of textual information and other elements. And, stay away from full Flash animation! If at all you feel you need it in your website, then make sure you add keyword rich content to it.
However, it is important to focus on a few key areas when working on your website's redesign. These are:
But remember that you should always have a dual purpose when working on your website. You want to increase your website rankings but you also want to continually improve your site for the web traffic. Contact a professional SEO web designer for the best services.
Designing a website or redesigning a site that attracts visitors will help improve your rankings as well as make it easier for you to get conversions. Which is ultimately your end goal. It is important to note that there are many tools and techniques that we sometimes use when designing sites that are generally ignored by the spiders. Using graphics with embedded text and Flash may look great to us, but the search engines don't recognize them. Due to this, it is very important to redesign your site so as to include a lot of textual information and other elements. And, stay away from full Flash animation! If at all you feel you need it in your website, then make sure you add keyword rich content to it.
However, it is important to focus on a few key areas when working on your website's redesign. These are:
- The overall look of your website.
- Including a Site Map
- Making sure the content is engaging and well written.
But remember that you should always have a dual purpose when working on your website. You want to increase your website rankings but you also want to continually improve your site for the web traffic. Contact a professional SEO web designer for the best services.
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